Manufacturers competed with one another by making these new modern conveniences more luxurious and striking. The train you chose to travel in had less to do with the horsepower of its engine and more to do with the opulence of its cabins. This meant that mechanical engineering was no longer the dominant force, allowing design to take center stage. The early 1900s was coming off the heels of the Industrial Age. Cassandre’s iconic Art Deco posters stylize the marvels of modern machinery. Like many stylistic movements, the characteristics of Art Deco design, many of which predated the coining of the official moniker in 1925, were birthed out of the historical context of the era. Read on to understand what the Art Deco movement is all about and what you can learn from it for your own designs. For designers who want to infuse their projects with a grandeur to match the Chrysler building, Art Deco is a style you won’t want to miss. Although its heyday is long past, the movement left behind a number of monuments to its reign, most notably in architectural feats that dot many skylines around the world, that continue to make it a part of our everyday lives. Over the years, Art Deco has found expression in every medium, from graphic design to furniture to the digital worlds of video games. The result was the establishment of one of history’s most enduring stylistic movements: Art Deco.
The goal was to celebrate and legitimize the “decorative arts” to the public and press. The attendees included over 16 million art enthusiasts from around the world. On display was everything from metalwork pieces to fully designed rooms, all in the new modern mode. A fantastic Art Deco inspired poster design by hadynoody In 1925, the same decade that gave us The Great Gatsby, the affordable car, the first film with sound, the term “graphic design” and (most importantly) a little cocktail known as the mimosa, the Parisian art community gathered together for an influential exhibition of art.
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